Creative Insight

Arctic Bath Puts A New Spin On Chillin’ Located on Sweden’s Lule River, Arctic Bath recently opened its doors. The facility is a floating hotel and spa that focuses on wellness. There are a total of fourteen buildings on the site with seven of them…

Koala Shaped Soap To Bring New Hope Lush has just released a new product that is sure to clean up – in the animal charity department, that is. Called All The Wild Things, this limited-edition bar of soap is not your ordinary bar of soap….

Your Future Is In The Cards January brings out a lot of different things. Typically they revolve around ways to help you keep those New Year’s Resolutions you made. For some of us, our job or career gets connected to a desire to make a…

Creative Animation Explores A Hot Topic The Australian bushfire crisis provides the backdrop for a clever piece of animation created by Darcy Prendergast. Prendergast, who has created music videos for Green Day, Gotye and Aloe Blacc, wrote, directed and animated the short in association with…

Game Not Over For These New Royal Mail Stamps The screen of death with the words “GAME OVER” won’t be featured in this new set of stamps celebrating retro video games of the past. The Royal Mail series features games you will recognise if you…

Vogue Italia Draws A New Start To The New Year It’s a fashion magazine and like any you would see at the supermarket checkout they all scream for your attention. You know, the photoshopped-to-perfection front cover, glossy pages with sexy, slinky models displaying the latest…

Dracula BBC Billboards Are Big, Bad and Creepy The television series “Dracula” pushes the envelope from Bram Stoker’s gothic novel. As a result, it also inspired the marketing team at BBC Creative to step out of the box and take a stab at developing a…

Canadian Ad Agency Puts The White In A Winter Wunder-Land There’s one thing Canadians know about Christmastime – it typically involves a fair amount of snow and advertising. But for a pair of partners in a small ad agency based in Halifax, Nova Scotia, ‘tis…

Joker. A movie with a simply beautiful beat-up logo. Wood type letterpress is back. No joke. A book can’t be judged by its cover, just in the same way that a movie can’t be judged by its logo. Or can it? Some of the best…

Be enlightened by the Dark Side of the Moon album cover For those of you who like the Floyd, Dark Side of the Moon marked the peak of their musical success. Rolling Stone, among many others, rated it their best album ever – and most…

The Banana That’s Still Ripe After 50 Years. The Velvet Underground And Nico Album Cover It’s that album cover with the banana on it. If you like music it’s practically a given you’ll know what I’m referring too. After all (ok, debatable), it’s the most…

The Beatles Most Celebrated Album Celebrates 50 Years Abbey Road Album Cover They made it the world’s most famous zebra crossing. And one of the most famous sites in London. I am, of course, referring to the Abbey Road album cover, one of the most…