Design studio called Form Us With Love and they are based in Sweden. Developed is a sustainable personal care item. The product, named FORGO, is a powder that contains a total of six ingredients.
Taking “Just Add Water” To A Whole New Level
The design studio is called Form Us With Love and they are based in Sweden. What they developed is a sustainable personal care item. The product, named FORGO, is a powder that contains a total of six ingredients. Just 12 grams of the powder, mixed with tap water, will transform into 250 millilitres (a bottle) of foaming hand wash.
Form Us With Love has been working with a lab that specializes in the creation of natural cosmetics to develop the FORGO powder. Currently, FORGO comes in three different scents including citrus, wood and neutral.
Where FORGO as a brand name makes sense is that the packaging – a single sachet – forgoes the need for a plastic container. Plus, the fact that you add your own water to turn the powder into a foaming hand wash forgoes any other process that would produce carbon emissions.
Form Us With Love creative director John Lofgren says, “We see so many products designed to be wasteful and inefficient.” Considering that liquid personal care products are mostly water, the designers felt they could come up with a better idea to prevent water-based products – filling excess containers – from being shipped around the globe.
You have to admit there is a stroke of genius in there somewhere.
The goal of FORGO is to create a sustainable subscription base for all personal care products. When you subtract the water from the equation, there isn’t much space required for the powder-based FORGO line. That really does clean up the landscape of sustainability one sachet at a time.
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