Canada Drugs Direct

The Objective

Canada Drugs Direct is a safe and secure online pharmacy that helps consumers find more affordable pricing options for their own medication needs. While Canada Drugs Direct is an officially certified online Canadian pharmacy, their primary focus is on providing their popular mail delivery service to residents in the USA. Canada Drugs Direct offers a wide selection of popular prescription, non-prescription and even pet medication products at very affordable prices compared to the USA. They also offer year-round low-priced deals and special offers on generic, branded and non-prescription medications. Canada Drugs Direct are accredited by the Canadian International Pharmacy Association (CIPA), use only safe SSL website encryption to ensure online safety and security, and they also offer an exclusive 125% Price Match Guarantee.

The central objectives when working with Canada Drugs Direct were in the areas of technical and authority optimisation, with an emphasis on backlinks to boost SEO.

By focusing on adding strong, relevant inbound backlinks to the website, we were very confident we could help increase their overall organic rankings, as well as incoming traffic levels and revenues.

The Partnership

We were very excited when Canada Drugs Direct chose us to help them gain more traction online. Once we determined the central objectives, we first began with an extensive website and keyword audit, took a closer look at their current backlinks, and also reviewed in-depth competitor insight data. Once a solid strategy was developed, we then began increasing the number and quality of highly relevant inbound backlinks aimed at both their root domain and product pages via our monthly link building service (which included user-friendly monthly reports).

Thanks to our extensive audit and the implementation of our custom backlinking strategy, Canada Drugs Direct is now seeing their business begin to rank in several top positions for one of the most competitive keywords online – the search term ‘Viagra’ – in both the USA and Canadian markets.


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